DC Comics‘s Batman line will soft relaunch later this year, with new jumping on points, new costumes, and new books.
The news comes via Scott Snyder’s latest newsletter, which is all about what makes comics sell — specifically with questions surrounding the continued success of the Absolute Universe. While the whole thing is worth a read, talking about how to provide an entry-point for readers in the mainline universe of DC, Snyder notes that while Matt Fraction and Jorge Jiménez’s new run on the title starting in September is a big sell, it may not be enough to get people to check out other books in the line.
So what is DC gonna do? Make it easier to check out other books in the line.
Writes Snyder, “We launch Matt Fraction’s Batman with Jorge. Amazing, right? But are you going to go in and try more Bat books? I don’t know if you will. That’s why we created an initiative around that book. We’re doing almost a mini moment of jumping on points for all those books where everybody has the new costume. Everyone is sort of beginning stories. There’s some cool new books coming out. So that group of books as a moment where you can explore all of them at once.”
While Snyder offered no further details, this does follow up nicely on DC’s “Summer of Superman” initiative, which is aiming to do the same for the Superman line. Perhaps with Superman in Summer and Batman in Fall, we’ll get the Winter of Wonder Woman’s (Dis)Content?
Regardless, Batman #1 by Fraction and Jiménez launches on a TBA date in September, with the above-referenced new jumping on point, new costume, and new “beginning stories.” As for the other titles, and whether additional books like the currently ongoing Nightwing, Detective Comics, Batman and Robin and more will renumber to match the new Batman #1? That as well is TBA.
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